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| Diploma in Mass Communications |
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| 大學名稱 |
奧克拉荷馬城市大學 |
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| 課程名稱 |
Diploma in Mass Communications |
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| 簡介 |
Oklahoma City University offers the Diploma in Mass Communications, which consists of 79 credits and can be completed in 2 years. This program is equivalent to 3-years of a US university program or 2-years of a UK or Australian university program.
Oklahoma City University has collaboration with Oklahoma City University and other overseas universities, where students can advance and complete a bachelor's degree concentration in mass communications in a one year's period. |
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| 課程結構 |
Five Departments of Oklahoma City University
Students taking the Oklahoma City University Diploma in Mass Communications program can choose their concentration offered by one of the five departments:
- Electronic Media
- Print Media
- New Media
- Film
- Advertising & PR
課程結構
Diploma in Mass Communications is a 2-years program with the objectives to:
- Train the candidates to build up the essential knowledge with the art of mass communications
- Provide education and practical internship opportunities in the fields of electronic media, print media, new media, film, and advertising & public relations
- Equip the candidates with competitive competencies to advance their career in the media industry
This program is structured in 4 semesters per academic year, and students are requested to work on a summer internship or shadowing project on the fourth semester each year. The program is laid out as follows:
| Year 1 |
37.5
credits |
| Code |
Core Courses |
Credits |
| #G1001 |
Introduction to Media and Communication Practice |
3 |
| #G1002 |
Media Marketing and Management |
3 |
| #L1003 |
Essential English Writing and Reporting Skills |
3 |
| #L1004 |
Essential Chinese Writing and Reporting Skills |
3 |
| #G1005 |
Media Economics |
3 |
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6 (Six) courses from ANY of the following departments, but at
least 2 (two) courses from the same department. This will count
towards the concentration requirement. |
| Department of Electronic Media: |
| #E1006 |
Introduction to Terrestrial and Cable & Satellite TV |
3 |
| #E1007 |
Introduction to Broadcasting |
3 |
| Department of Print Media: |
| #P1008 |
Introduction to Magazines |
3 |
| #P1009 |
Introduction to Newspapers |
3 |
| Department of New Media: |
| #N1010 |
New Media Trends and Development |
3 |
| #N1011 |
Introduction to New Media |
3 |
| Department of Film: |
| #F1012 |
Introduction to Film Productions |
3 |
| #F1013 |
Understanding Movies |
3 |
| Department of Advertising and PR: |
| #C1014 |
Introduction to Media Advertising |
3 |
#C1015 |
Introduction to Public Relations |
3 |
| #C1016 |
Introduction to Design Management |
3 |
| Group Projet |
towards the program requirement. |
3 |
| Compulsory Summer Internship or Shadowing Project: |
towards the program requirement. |
1.5 |
| Year 2 |
41.5
credits |
Core Courses: |
| #G2001 |
Strategic Management for Media Organizations in Asia Paciic |
4 |
| #G2002 |
Topics in Media Ethics and Philosophy |
3 |
| #G2003 |
Media Law, Regulations, and Copyright Issues |
3 |
| #G2004 |
Advanced English Writing and Reporting Skills |
3 |
| #G2005 |
Advanced Chinese Writing and Reporting Skills |
3 |
Department of Electronic Media |
| #E2006 |
TV sales, marketing and research |
3 |
| #E2007 |
TV programming, creative and content production |
3 |
| #E2008 |
Broadcasting Operations and Techniques
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3 |
| Department of Print Media: |
| #P2009 |
Investigative Journalism and Reporting |
3 |
| #P2010 |
Magazine Publishing – Distribution, Printing, Editorial, and Sales |
3 |
| #P2011 |
Newspaper Operations and Editorial Management |
3 |
| Department of New Media: |
| #N2012 |
New Media Technology |
3 |
| #N2013 |
Business Model and Trends of New Media Development |
3 |
| #N2014 |
New Media Experimental Workshop |
3 |
| Department of Film: |
| #F2015 |
Film Screening and Script Writing |
3 |
| #F2016 |
Film Production and Editing |
3 |
| #F2017 |
Film Directing and Acting |
3 |
| Department of Advertising and PR: |
| #G2018 |
Media Advertising Planning and Buying Practice |
3 |
| #G2019 |
Media Advertising Creative Practice |
3 |
| #G2020 |
PR and Communication Management, Operations and Practice |
3 |
| Dissertation: |
| towards the program requirement. |
3 |
| Compulsory Summer Internship or Shadowing Project: |
| towards the program requirement. |
1.5 |
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| Progression Pathway |
After successful completion of the Diploma in Mass Communications, students can progress to a degree completion program – Bachelor of Arts in Liberal Studies (with a concentration in Mass Communications) offered by Oklahoma City University, USA.
This program consists of 45 credits, where 33 credits will be taken in Hong Kong and 12 credits will require an on-campus residency in the United States. |
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| 入學資格 |
Diploma in Mass Communications Program:
- GCE A-Level: Any 2 subjects "E" or above, OR
- HK A-Level: Any 2 subjects "D" or above, OR
- SAT: Any 2 subjects "E" or above, OR
- Other accredited diploma / certificate / degree (upon acceptance by Oklahoma City University on a case-by-case basis), OR
- Any individual aged 21 years old or above as mature students
English Proiciency Requirement
- GCE A-Level English "E" or above, OR
- HKAL English "D" or above, OR
- TOEFL 550 (paper based) or 213 (computer based) or above, OR
- GMAT 550 or above
Chinese Proiciency Requirement
- HKCEE Chinese "D" or above, OR
- Any accredited public examination in Chinese "D" or above
Residency Requirement
- Right to live, work and study in Hong Kong
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| 申請程序 |
Interested applicants for either program are required to submit the following:
- Duly-completed application form can also be download from Oklahoma City University 's website
- Certified true copies of all educational certificates and transcripts
- Registration fee of HK$2,500, where HK$500 is non-refundable
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| 學費資助途徑 |
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免入息審查貸款計劃
如學生需要經濟上的援助,可向學生資助辦事處申請借貸全數或部份學費。
詳情請瀏覽:http://www.sfaa.gov.hk
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持續進修基金資助 (CEF)
學員達到出席率70%或以上及在國家語言文字工作委員會普通話水平測試 (PSC) 或香港考試及評核局之普通話水平測試中考取「持續進修基金」要求之合格等級便可獲政府持續進修基金之資助。合資格學員最高可獲發還80%學費或最高$10,000 學費。
詳情請瀏覽:http://www.sfaa.gov.hk
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個別僱主可酌情決定是否承認本課程可令學員獲取的任何資格
It is a matter of discretion for individual employers to recongnize any qualification to which this course may lead. |


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